-
Helpful info for
- Apply
- Visit
- Give
Popular SearchesDigital marketing AcademicsOverview This webpage is one of millions engaged in marketing products, services, and, yes, colleges and universities. And websites are just the tip of the iceberg when it comes to digital marketing. Social media, banner ads, email, search-engine marketing, content marketing, digital billboards are all competing for eyeballs, too.
Credential Type
N/A
Credits Required
27
Offered As
Minor
Academic paths At SNC, you can receive a minor in digital marketing by completing eight courses. Digital marketing is one of the minors at SNC that offers hybrid learning through our partnership with Rize.
Core courses in the digital marketing minor are taught by SNC faculty on the SNC campus. Some specialized courses are taught online by faculty from Rize-partner colleges and universities. Rize courses are offered asynchronously (recorded) to accommodate students’ class schedules.*Courses Checklist (27 credits):
DATA 101 Data Analytics & Information Systems
BUAD 270 Marketing Concepts (sophomore standing)
BUAD 271 Social Media Marketing (3 cr)
BUAD 272 Email Marketing (3 cr)
BUAD 274 Viral and Organic Growth (3 cr)
ENGL 313 Writing for the World (Adv C-EI) or COME 124 Mass Media
BUAD 376 SEO and SEM (3 cr)
BUAD 472 Digital Marketing Analytics (3 cr)3 credit classes are online Rize classes
*This pathway is to be used as a guide. Refer to the Course Catalog for official degree requirements.
Featured faculty If there’s one thing that SNC professors and instructors have in common, it’s a passion for teaching and sharing their expertise. You’ll also find them dedicated to providing personalized guidance that supports your academic and career aspirations. Discover the distinguished scholars you’ll be learning from.
View all faculty
Logan Hennes ’22“The robust knowledge base a liberal arts education gave me the skills to hold conversations with people unfamiliar with my research and maybe the topic in general.”
Logan Hennes ’22
Career outcomes You’ll find many ways to apply the insight, skills and hands-on experience you will gain through a minor in digital marketing. Career options include:
- Digital marketing strategist
- Marketing content strategist
- Public relations manager
- Social media marketing manager
- SEO specialist
- Marketing analytics specialist
- Content marketing manager
- Mobile marketing professional
- Video marketer
- Interactive technologist
- Email marketing specialist
- Client manager
Related clubs & organizations Accounting ClubA group that enhances and prospers members' careers in accounting, finance, and business by increasing involvement with local businesses and networking with...Learn More Ballroom ClubA club meant to create meaningful relationships through dance to further deepen our sense of community on and off campus by encouraging members to expand their...Learn More
Related programs
- Helpful info for