This course is designed to develop the participant's communication skills by applying principles of communication science and the psychology of persuasion in a contemporary business setting. Crafting messages that are not only effective, but also ethical, is of foremost concern in this course. Communication strategies with which leaders can appeal to audiences both internal and external to their organization will be explored. A variety of message forms will be considered and rehearsed, including oral presentations, traditional written discourse, and digital messaging.
Grade Basis: Letter Grade
Credits: 2.0
St. Norbert College adheres to all policies of non-discrimination on the basis of age, sex, gender identity, race, color, national origin, ancestry, sexual orientation, military or veteran status, marital status, disability, religion or any other characteristic protected by the current federal, state, and local statutes. Further, the college prohibits discrimination based on genetic information and non-job related arrest record or conviction records for employment purposes.
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